Erica Musselman

Erica Musselman

Over the last decade Erica has worked as a lead brand, social and content strategist for digital agencies 22squared, Moxie and Edelman Digital. She’s been responsible for executing PR, social, digital, marketing and advertising campaigns drawn from a variety of industries, for clients such as: Activision, Belize Tourism Board, Coca-Cola, Chic-fil-A, Georgia Pacific, Nike, Verizon, South Beach Diet, Wells Fargo, Cartoon Network, 20th Century Fox, University of Florida and UPS.

Currently Erica serves as lead strategist and partner at Experient Design, a UX consultancy firm based out of Provincetown, MA.

Prior to her agency experience, she worked in-house for various entertainment companies, including House of Blues Entertainment Inc., SMG World and the Greek Theatre in Los Angeles.


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